DIY video Archives - Tracy Phillips

B-roll a Go Go

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] I was at a marketing conference not too long ago and the presenter mentioned b-roll as a way to enhance launch videos. The room went quiet. It was if he had said, “I found the cure for cancer”. Now, before we dive into…

Are You Afraid to Have an Opinion?

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] I was sitting at breakfast with my *salty sisters a few years back listening to one of them complain about her job and how badly she was being treated. I was listening and nodding and apparently had a stupid smile on my face. My other friend…

so…you come here often?

As you may know, I recently finished an online challenge hosted through Facebook called Live in 5. It was a five-day challenge to help people feel comfortable “going live” and it was awesome!!!!

BIGGEST TAKEAWAY?

It takes some time to nurture a relationship with people and other than face-to-face, video is by far the best way to do it.

I realized that building your community isn’t a race, it’s truly is a slow and careful process. It’s the difference between walking into a bar and saying “You come here often?” and walking into a bar and buying everyone a drink.

It was the opposite of Bad Touch Marketing. It what I’m calling Kumbaya marketing.

What are you afraid of?

When it comes to business and success, your fear may look very different from mine. It’s important to identify your fear so you can crumple it up like a piece of paper and throw it away. Or better yet, turn it into a beautiful piece of origami and display it on your desk as a reminder of how you learned to live with your fear. I like to say it’s better to define your fear than let your fear define you.

You're not going to wear THAT are you?

Have you ever wondered what color you should wear for your next video, live stream or webinar? Jump on in and read why you DON’T want to wear black and why you DO want to wear just a little bit of makeup. Don’t worry, I’m not a girlie -girl either -I just want you to present your “best self”.